Communication

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By Simon J. Potter

Broadcasting was once born simply because the British empire reached its maximum territorial volume, and matured whereas that empire started to resolve. Radio and tv provided contemporaries the beguiling prospect that new applied sciences of mass conversation may perhaps atone for British imperial decline. In Broadcasting Empire, Simon J. Potter exhibits how, from the Twenties, the BBC used broadcasting to unite audiences at domestic with the British settler diaspora in Canada, Australia, New Zealand, and South Africa. excessive tradition, royal ceremonial, game, or even comedy have been harnessed to this finish, quite at the BBC Empire carrier, the predecessor of present day global carrier. Belatedly, throughout the Nineteen Fifties, the BBC additionally started to reflect on the position of broadcasting in Africa and Asia, as a way to inspire 'development' and to strive against resistance to persisted colonial rule. in spite of the fact that, throughout the Nineteen Sixties, as decolonization entered its ultimate, sped up section, the BBC staged its personal imperial retreat.

This is the 1st full-length, scholarly examine to check either the house and out of the country features of the BBC's imperial undertaking. Drawing on new archival proof, it demonstrates how the BBC's household and imperial roles, whereas possible detailed, actually exerted a strong impression over each other. Broadcasting Empire makes a tremendous contribution to our knowing of the transnational historical past of broadcasting, emphasising geopolitical rivalries and tensions among British and American makes an attempt to exert effect at the world's radio and tv systems.

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Additional resources for Broadcasting Empire: The BBC and the British World, 1922-1970

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This could be an attractive characteristic: using medium waves for home listeners, and short waves for overseas listeners, it was possible to target domestic and external audiences separately. However, short-wave broadcasting also had its limitations. Contemporaries observed that short waves travelled in an unpredictable fashion. The height and density of the ionosphere is influenced by the relative position of the sun and the earth. Changes in the ionosphere thus occur according to complex and shifting seasonal and geographic patterns, and with the transition from day to night.

However, these were clustered in densely settled urban centres, where potential audience numbers and advertising revenues were 38 On AWA, see Jock Given, ‘Another Kind of Empire: the Voice of Australia, 1931–1939’, HJFRT, 29/1 (March 2009), 41–56. 39 Reith diaries, 9 October 1927, WAC, S60/5/2/2. ‘Broadcasting in Africa’ [March 1935], WAC, E1/4. Graham Hayman and Ruth Tomaselli, ‘Ideology and Technology in the Growth of South African Broadcasting’, in Ruth Tomaselli, Keyan Tomaselli, and Johan Muller (eds), Broadcasting in South Africa (Bellville, 1989), 24–30.

Bridget Griffen-Foley, ‘The Birth of a Hybrid: The Shaping of the Australian Radio Industry’, Radio Journal, 2/3 (2004), 153–69. On the broader context of connections between the mass media in Britain and America, see Joel H. Wiener and Mark Hampton (eds), Anglo-American Media Interactions, 1850–2000 (Basingstoke, 2007). Diversity 21 GPO encouraged a decisive new departure, motivated not by what broadcasting had become in Britain, but rather by what it threatened to become in the US. Private radio stations had proliferated in America: 219 had been registered by 1 May 1922.

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